Design Strategy | UX/UI Designer | CX Design
Leveraging solid user research paired with UX Laws and Visual Design to improve usability.
Richard Hollien is a graphic designer and marketer; turned
product designer, who is based in sunny Laguna Hills, CA.
Welcome, thank you for taking the time to view my portfolio.
I am a Product Designer with over 6 years of experience. I am passionate about
collaboration and educating stake holders and colleagues about the
value of design. I believe designers should inspire joy & help
people make a positive difference for the greater good.
I believe every solution, whether print or digital
should have the potential to scale
beyond its immediate scope.
Have a look around!
-Richie

Key Strengths + Skills
Bridging the gap between design and business strategy.
Design Strategy
Cross-functional collaboration. I collaborate with teams, whether they’re marketers, engineers, or executives, to align business goals with customer needs through the rapidly working through the heuristic analysis and the iterative design process.
UX Design Research
Human-centered design. I start with customer-focused research methods and design thinking methodologies to translate actionable insights into visual design solutions.
Concept Presentation
Brand storytelling. By facilitating group workshops, I aim to engage stakeholders in thoughtful and non-biased feedback sessions at every step of the process of design development.
Previous Partners
I’ve worked in Digital Marketing for Action Lifestyle Brands + Advertisers.
Then I pivoted into Beverage Sales & Training Operations + Technology.
I now work in product design + consulting for the B2B & B2G sectors for enterprise platforms.














Fun Facts
What was your first job?
I worked at a snowboarding park called, Mountain High, in beautiful Wrightwood, CA.
Favorite snack while working?
Cheezits. They’re in a different category than Goldfish.
Favorite Music?
Synth Retrowave, Progressive Trance, House throw in some good Electronica in the mix and we can call it a day.
Do you have any hobbies?
Reading business articles / tech blogs, studying and putting into place FIRE strategies (Financial Independence Retire Early), snowboarding, off-roading in Glamis, boating in Havasu, scuba diving, camping, and flying my drone through nature.
Interior design, as my family has a background in mechanical and civil engineering, construction, interior & exterior architecture. Ask me about my brother and I’s investment properties. As a family, and in our spare time, we look for ways to generate residual income while we sleep. My family enjoys working together on home renovations.
Though, I do enjoy working remotely in a coffee shop ;D or bar if it gets late. Who doesn’t love good bar food?
What’s your favorite time of day?
7:00AM. I wake up, walk my dog and make a nice espresso on my La Pavoni, with my Bottomless coffee subscription. It’s a nice way to ease into the day.
Meyers-Briggs?
INFJ, tell me . . . what are you? How does your organization evaluate and group employees based on their traits?
An Advocate (INFJ) is someone with the Introverted, Intuitive, Feeling, and Judging personality traits.
They tend to approach life with deep thoughtfulness and imagination.
Their inner vision, personal values, and a quiet, principled version of humanism guide them in all things.
Gallup / CliftonStrengths?
Top Five Themes
Deliberative
Futuristic
Learner
Input
Relator
DISC Assessment?
Conscientiousness + Dominant Type
Analytical
Reserved
Precise
Systematic
Direct
Results Oriented
ƒirm
Strong-willed
ƒorceful
CD Style
Prefers Challenge + Accuracy in Results
Judges by use of logic
Influences by strict standards and resolute approach
Uses Bluntness and critical attitude